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Hello! If you had the day off for President’s Day, we hope it was a peaceful transition into work today. Please send good vibes to Haje as he figures out what to do with his damaged car (it’s a long story). Meanwhile, today’s Black History Month recommendation comes from Henry on “Blues Legacies and Black Feminism” by Angela Davis. Let’s dig in. — Christine
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Image Credits: Glowimages / Getty Images (Image has been modified)
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The TechCrunch Top 3
- What happens when something is unsecured?: Well, unfortunately for the U.S. Department of Defense, it meant that sensitive military emails get leaked, Zack reports.
- “That’s no moon — it’s a space station”: Vast makes its first acquisition of Launcher in a move that brings it closer to building artificial gravity space stations in low Earth orbit. Aria has more.
- Success breeds IPO: Shared vehicle company Lime reported its first profitable year, with Rebecca writing that “Lime has figured out how to make shared micromobility a sustainable business.” So what happens when you are good at what you do? The company is now eyeing an initial public offering.
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Startups and VC
FreshToHome, an Indian meat startup going after a piece of the country’s food delivery market, has a new backer in Amazon, which led a $104 million round in funding. Manish writes that this investment marks the largest check Amazon’s Smbhav Venture Fund has written thus far. Meanwhile, FreshToHome has made a name for itself, expanding its presence by 100% over the past year.
Now here are five more:
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When economic conditions change, companies adjust their marketing tactics: When the pandemic began, junk mail volumes fell dramatically. After vaccines rolled out, mailboxes were once again full of irrelevant offers.
Paid marketing is a core tactic for early-stage startups, but this downturn is a good time for founders to reexamine customer acquisition strategies, says Brian Rothenberg, an investment partner at early-stage VC fund Defy.
“Capital is more expensive now than it’s been in years,” he writes in TC+. “Where else can you invest to drive higher returns and to build a more durable competitive advantage?”
Two more from the TC+ team:
TechCrunch+ is our membership program that helps founders and startup teams get ahead of the pack. You can sign up here. Use code “DC” for a 15% discount on an annual subscription!
Read More
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Image Credits: akinbostanci / Getty Images
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