Security

Okta plans to weave AI across its entire identity platform using multiple models

Comment

Woman holding mobile phone in front of a security image.
Image Credits: ismagilov / Getty Images

One thing is clear this year: Generative AI is having a tremendous impact on the software industry, and a week doesn’t pass without software companies announcing their plans to incorporate the seemingly game-changing technology into their platforms.

This week, it’s Okta’s turn. The identity company is making a slew of AI-related announcements at the company’s Oktane customer conference, taking place this week in San Francisco.

“I think AI is the next big wave in technology. I think it’s as important and big and impactful as the internet, as cloud, as mobile,” Okta CEO Todd McKinnon told TechCrunch.

For Okta, that means training a model on all of the data it’s been collecting about identity and putting that to work to help make customers safer. “We have a new set of capabilities we’re launching called Okta AI,” he said. “It’s taking all of the really, really valuable data we have from risk signals and usage patterns and customers and policies, and combining them with the latest and greatest AI technology.”

As McKinnon points out, Okta AI isn’t a product per se, so much as a set of capabilities that will be added over time across the platform, some of which will incorporate predictive AI to help security teams understand possible threats, and some of which will allow users to interact with the data to pinpoint problems more easily using generative AI.

While this will involve many different pieces, he highlighted three in particular. The first, Identity Threat Protection, looks at traditional identity protection, checking for things like the computer, network, location and other clues to ensure the person signing in is who they say they are — but it doesn’t stop there.

“With Identity Threat Protection with Okta, AI, the evaluation of your security posture doesn’t stop. It’s continuously getting signals from the entire ecosystem — from CrowdStrike or Palo Alto Networks or Zscalar or anyone else — and this is integrated with identity fraud protection. The second that there’s any kind of risk anywhere, whether it’s malware on the device or a bad network security posture, [it can identify it],” McKinnon said.

And if it finds something that passes a particular threat threshold, regardless of which system it came from, Okta or one of its partners, it will undertake what McKinnon is calling a “universal logout,” logging the user out from every system until security can resolve the problem.

Next, Policy Recommender proposes an application security configuration based on similar use cases across Okta’s 18,000+ customer base. “You want to get the right balance between ease of use, without checking too much, and still making it secure, especially when the application is sensitive. So Policy Recommender is trained on the policies of thousands and thousands of customers and how they set up these apps,” he said. It uses that data to recommend a policy for each customer, based on their requirements and security posture.

Finally, Log Investigator is a more pure generative AI play, letting users query the Okta logs using natural language to find information. “The basis of this technology is a generative model that looks at all of the queries that people are issuing against the Okta logs to ask questions, and it trains the model on those queries,” he said. “So then the result of it is a natural language interface so customers can just ask questions and the Okta system will respond with answers based on what’s in their logs.”

McKinnon says the company is using a combination of models, depending on the task, including Google, OpenAI and Amazon. The company could also develop its own model in the future, one that will likely be based on open source offerings, he said.

Ray Wang, founder and principal analyst at Constellation Research, says in the future there will be an ongoing security battle with both sides using AI to gain an advantage, and security and identity companies like Okta have little choice but to get on board.

“Customers know that in the future, AI will be battling AI. So this is just the beginning, and they are expecting their identity providers to be able to handle attacks from other AI systems, as well as proactively preparing,” Wang told TechCrunch.

With these and other announcements, Okta is clearly moving toward this world, but it will be judged on how well it executes on these ideas, while protecting customer privacy. For now, these and other AI features being announced this week will go into beta in the coming months, and be generally available sometime next year.

Okta CEO opens up about Auth0 acquisition, SaaS slump and Lapsus$ attack

More TechCrunch

Meta’s Oversight Board has now extended its scope to include the company’s newest platform, Instagram Threads. Designed as an independent appeals board that hears cases and then makes precedent-setting content…

Meta’s Oversight Board takes its first Threads case

The company says it’s refocusing and prioritizing fewer initiatives that will have the biggest impact on customers and add value to the business.

SeekOut, a recruiting startup last valued at $1.2 billion, lays off 30% of its workforce

The U.K.’s self-proclaimed “world-leading” regulations for self-driving cars are now official, after the Automated Vehicles (AV) Act received royal assent — the final rubber stamp any legislation must go through…

UK’s autonomous vehicle legislation becomes law, paving the way for first driverless cars by 2026

ChatGPT, OpenAI’s text-generating AI chatbot, has taken the world by storm. What started as a tool to hyper-charge productivity through writing essays and code with short text prompts has evolved…

ChatGPT: Everything you need to know about the AI-powered chatbot

SoLo Funds CEO Travis Holoway: “Regulators seem driven by press releases when they should be motivated by true consumer protection and empowering equitable solutions.”

Fintech lender SoLo Funds is being sued again by the government over its lending practices

Hard tech startups generate a lot of buzz, but there’s a growing cohort of companies building digital tools squarely focused on making hard tech development faster, more efficient and —…

Rollup wants to be the hardware engineer’s workhorse

TechCrunch Disrupt 2024 is not just about groundbreaking innovations, insightful panels, and visionary speakers — it’s also about listening to YOU, the audience, and what you feel is top of…

Disrupt Audience Choice vote closes Friday

Google says the new SDK would help Google expand on its core mission of connecting the right audience to the right content at the right time.

Google is launching a new Android feature to drive users back into their installed apps

Jolla has taken the official wraps off the first version of its personal server-based AI assistant in the making. The reborn startup is building a privacy-focused AI device — aka…

Jolla debuts privacy-focused AI hardware

OpenAI is removing one of the voices used by ChatGPT after users found that it sounded similar to Scarlett Johansson, the company announced on Monday. The voice, called Sky, is…

OpenAI to remove ChatGPT’s Scarlett Johansson-like voice

The ChatGPT mobile app’s net revenue first jumped 22% on the day of the GPT-4o launch and continued to grow in the following days.

ChatGPT’s mobile app revenue saw its biggest spike yet following GPT-4o launch

Dating app maker Bumble has acquired Geneva, an online platform built around forming real-world groups and clubs. The company said that the deal is designed to help it expand its…

Bumble buys community building app Geneva to expand further into friendships

CyberArk — one of the army of larger security companies founded out of Israel — is acquiring Venafi, a specialist in machine identity, for $1.54 billion. 

CyberArk snaps up Venafi for $1.54B to ramp up in machine-to-machine security

Founder-market fit is one of the most crucial factors in a startup’s success, and operators (someone involved in the day-to-day operations of a startup) turned founders have an almost unfair advantage…

OpenseedVC, which backs operators in Africa and Europe starting their companies, reaches first close of $10M fund

A Singapore High Court has effectively approved Pine Labs’ request to shift its operations to India.

Pine Labs gets Singapore court approval to shift base to India

The AI Safety Institute, a U.K. body that aims to assess and address risks in AI platforms, has said it will open a second location in San Francisco. 

UK opens office in San Francisco to tackle AI risk

Companies are always looking for an edge, and searching for ways to encourage their employees to innovate. One way to do that is by running an internal hackathon around a…

Why companies are turning to internal hackathons

Featured Article

I’m rooting for Melinda French Gates to fix tech’s broken ‘brilliant jerk’ culture

Women in tech still face a shocking level of mistreatment at work. Melinda French Gates is one of the few working to change that.

1 day ago
I’m rooting for Melinda French Gates to fix tech’s  broken ‘brilliant jerk’ culture

Blue Origin has successfully completed its NS-25 mission, resuming crewed flights for the first time in nearly two years. The mission brought six tourist crew members to the edge of…

Blue Origin successfully launches its first crewed mission since 2022

Creative Artists Agency (CAA), one of the top entertainment and sports talent agencies, is hoping to be at the forefront of AI protection services for celebrities in Hollywood. With many…

Hollywood agency CAA aims to help stars manage their own AI likenesses

Expedia says Rathi Murthy and Sreenivas Rachamadugu, respectively its CTO and senior vice president of core services product & engineering, are no longer employed at the travel booking company. In…

Expedia says two execs dismissed after ‘violation of company policy’

Welcome back to TechCrunch’s Week in Review. This week had two major events from OpenAI and Google. OpenAI’s spring update event saw the reveal of its new model, GPT-4o, which…

OpenAI and Google lay out their competing AI visions

When Jeffrey Wang posted to X asking if anyone wanted to go in on an order of fancy-but-affordable office nap pods, he didn’t expect the post to go viral.

With AI startups booming, nap pods and Silicon Valley hustle culture are back

OpenAI’s Superalignment team, responsible for developing ways to govern and steer “superintelligent” AI systems, was promised 20% of the company’s compute resources, according to a person from that team. But…

OpenAI created a team to control ‘superintelligent’ AI — then let it wither, source says

A new crop of early-stage startups — along with some recent VC investments — illustrates a niche emerging in the autonomous vehicle technology sector. Unlike the companies bringing robotaxis to…

VCs and the military are fueling self-driving startups that don’t need roads

When the founders of Sagetap, Sahil Khanna and Kevin Hughes, started working at early-stage enterprise software startups, they were surprised to find that the companies they worked at were trying…

Deal Dive: Sagetap looks to bring enterprise software sales into the 21st century

Keeping up with an industry as fast-moving as AI is a tall order. So until an AI can do it for you, here’s a handy roundup of recent stories in the world…

This Week in AI: OpenAI moves away from safety

After Apple loosened its App Store guidelines to permit game emulators, the retro game emulator Delta — an app 10 years in the making — hit the top of the…

Adobe comes after indie game emulator Delta for copying its logo

Meta is once again taking on its competitors by developing a feature that borrows concepts from others — in this case, BeReal and Snapchat. The company is developing a feature…

Meta’s latest experiment borrows from BeReal’s and Snapchat’s core ideas

Welcome to Startups Weekly! We’ve been drowning in AI news this week, with Google’s I/O setting the pace. And Elon Musk rages against the machine.

Startups Weekly: It’s the dawning of the age of AI — plus,  Musk is raging against the machine