AI

Big Tech corporate venture capital 🤝 generative AI startups

Comment

a white outlined hand grabbing piles of illustrated cash on a purple background with dollar signs
Image Credits: Bryce Durbin / TechCrunch

As the race to build generative AI tools for the enterprise devolves into a battle royale, Big Tech companies are busy wielding their most powerful weapons: checkbooks.


The Exchange explores startups, markets and money.

Read it every morning on TechCrunch+ or get The Exchange newsletter every Saturday.


Earlier today, Typeface raised $100 million at a $1 billion valuation, mere months after a $65 million round in February. It’s something to think about considering the company was founded in 2022. But even though we are once again seeing rapid-fire venture rounds at unicorn valuations, the investor list in Typeface’s round is worth noting.

Salesforce Ventures led the round. The CRM and cloud giant recently launched a $500 million fund to invest in generative AI startups, so its presence in this deal is not a complete shock, but the SaaS pioneer had company: Both Alphabet (through its GV investing arm) and Microsoft (through its M12 investing effort) invested in Typeface.

That’s a strange set of bedfellows: Salesforce and Microsoft have competing CRM products, and Microsoft and Alphabet compete in, to pick a few areas, search, productivity software, and public cloud infrastructure.

The Typeface cap table engenders a simple question: Where else are major corporate venture capital (CVC) investors putting their money to work?

To get a feel for the situation, I listed deals from a number of historically active CVC arms of major tech companies. Turns out, the Typeface round is funny for its internally competitive investor list, but it isn’t an outlier at all when it comes to Big Tech dollars flowing into startup accounts. The majors are busy these days.

Why the hurry?

Generative AI, previously an interesting research project, has unleashed a wave of competitive building, buying and investing at large tech companies. For example, Databricks and Snowflake are buying startups that flesh out their own generative AI stacks, showing that there is massive appetite for companies working in the problem space.

It’s good to ask why that’s happening. Investors, founders and a number of CEOs have told us that a huge number of industries expect generative AI technologies to positively impact their businesses by making workers more efficient, allowing their products and services to do more at lower costs, and perhaps replace certain categories of workers altogether. In short, generative AI is expected to make businesses more profitable and more nimble.

Every company wants to make more money, so every industry wants to use generative AI. That fact represents an opportunity and a risk for incumbent tech companies. The opportunity lies in their ability to leverage their customer relationships and the resultant large pools of data, and apply generative AI to their own business efforts. The risk is that some new startup will use new generative AI techniques to eat part of Big Tech’s lunch.

So, flush with cash, Big Tech companies are building and investing. A good way to get ahead of potential competition is to buy a big chunk of that business, as it gets you insight into its operations, the possibility of partnering with it, potential financial upside, as well as the option to just buy the startup if it makes sense or to stymie competitors.

If we’re right about this, we should see a lot of Big Tech companies investing in generative AI startups, right? Well, we are.

The following list is a bit broader than generative AI, encompassing some startups that are powered by AI or focused on it beyond just LLMs, but it’s a good illustration of what’s going on:

  • M12: Microsoft’s venture capital fund invested in Typeface’s Series A and B rounds this year. It also took part in a Series A fundraise by Hazy, a synthetic data startup that has AI applications. Back in November 2022, M12 participated in a round for Private AI, and a round for Modl.ai, per Crunchbase data. Turning back the clock to October, we can add Insite AI to the list. In August last year, M12 put money into Inworld AI. And, of course, Microsoft has poured capital into OpenAI in recent years.
  • GV: Besides the Typeface Series B and Series A rounds, Alphabet invested in Synthesia earlier this month, Lightmatter (chips for AI), Cognosys (AI agents), Moonhub (AI-powered recruiting) and Altana AI.
  • Intel Capital: One of the most busy CVC groups, Intel’s venture arm recently invested in MatrixSpace (AI-enabled sensing tech) and Alkymi, though the last one focuses more on ML than AI.
  • Salesforce Ventures: Apart from leading the latest Typeface deal, Salesforce has invested in Anthropic, the buzzy startup building models to compete with OpenAI. It recently also wrote checks for Simpplr (AI-powered employee experiences) and Cohere (access to LLMs via APIs) and invested in Hearth.AI, Faros AI and You.com.
  • Baidu Ventures: The China-based CVC recently invested in Shengshu-AI, Xihu Xinchen and HeyGen, per Crunchbase data. Baidu is also building an AI-focused venture fund, similar to what Salesforce has been up to.

That list is not exhaustive, as some major tech companies invest in companies separately from their venture arms, and not every deal has been reported. Expect this roundup to get a lot longer by the end of the year, particularly if we add other names to the mix. For instance, Zoom Ventures has had some AI deals, with investments in UpdateAI, Anthropic and Prezent.ai, and Oracle has invested in Cohere and SentinelOne.

And Forbes reported this morning that Inflection AI has raised $1.3 billion in new funding. Who put the capital into the business? “LinkedIn co-founder Reid Hoffman, Microsoft cofounder Bill Gates and former Google CEO Eric Schmidt all personally invested, with Nvidia the sole new investor among the group,” Forbes writes. Yep.

Is there too much money flying around? Almost certainly. It feels like yesterday when we thought these trends — brand-new companies raising nine-figure rounds and startups raising capital more than once per year — were a feature of the bygone venture boom of 2021. Well, it’s all coming back!

So long as your founding team has an AI pedigree and a plan to sell lots of AI tech to big companies, you can expect a flood of cash from Big Tech funds and traditional venture investors alike.

More TechCrunch

The Oversight Board has overturned Meta’s decision to take down a documentary revealing the identities of child abuse victims in Pakistan.

Meta’s Oversight Board overturns takedown decision for Pakistan child abuse documentary

The keynote kicks off at 10 a.m. PT on Tuesday and will offer glimpses into the latest versions of Android, Wear OS and Android TV.

Google I/O 2024: How to watch

Adam Selipsky is stepping down from his role as CEO of Amazon Web Services, Amazon has confirmed to TechCrunch.  In a memo shared internally by Amazon CEO Andy Jassy and…

AWS CEO Adam Selipsky steps down

VC and podcaster David Sacks has revealed a new AI chat app called Glue that fixes “Slack channel fatigue,” he says.

David Sacks reveals Glue, the AI company he’s been teasing on his All In podcast

Harness isn’t founder Jyoti Bansal’s first startup. He sold AppDynamics to Cisco for $3.7 billion in 2017, the week it was supposed to go public. His latest venture has raised…

After surpassing $100M in ARR, Harness grabs a $150M line of credit

You can expect plenty of AI, but probably not a lot of hardware.

Google I/O 2024: What to expect

The company’s autonomous vehicles have had a number of misadventures lately, involving driving into construction sites.

Waymo’s robotaxis under investigation after crashes and traffic mishaps

Sona, a workforce management platform for frontline employees, has raised $27.5 million in a Series A round of funding. More than two-thirds of the U.S. workforce are reportedly in frontline…

Sona, a frontline workforce management platform, raises $27.5M with eyes on US expansion

Uber Technologies announced Tuesday that it will buy the Taiwan unit of Delivery Hero’s Foodpanda for $950 million in cash. The deal is part of Uber Eats’ strategy to expand…

Uber to acquire Foodpanda’s Taiwan unit from Delivery Hero for $950M in cash 

Paris-based Blisce has become the latest VC firm to launch a fund dedicated to climate tech. It plans to raise as much as €150M (about $162M).

Paris-based VC firm Blisce launches climate tech fund with a target of $160M

Maad, a B2B e-commerce startup based in Senegal, has secured $3.2 million debt-equity funding to bolster its growth in the western Africa country and to explore fresh opportunities in the…

Maad raises $3.2M seed amid B2B e-commerce sector turbulence in Africa

The fresh funds were raised from two investors who transferred the capital into a special purpose vehicle, a legal entity associated with the OpenAI Startup Fund.

OpenAI Startup Fund raises additional $5M

Accel has invested in more than 200 startups in the region to date, making it one of the more prolific VCs in this market.

Accel has a fresh $650M to back European early-stage startups

Kyle Vogt, the former founder and CEO of self-driving car company Cruise, has a new VC-backed robotics startup focused on household chores. Vogt announced Monday that the new startup, called…

Cruise founder Kyle Vogt is back with a robot startup

When Keith Rabois announced he was leaving Founders Fund to return to Khosla Ventures in January, it came as a shock to many in the venture capital ecosystem — and…

From Miles Grimshaw to Eva Ho, venture capitalists continue to play musical chairs

On the heels of OpenAI announcing the latest iteration of its GPT large language model, its biggest rival in generative AI in the U.S. announced an expansion of its own.…

Anthropic is expanding to Europe and raising more money

If you’re looking for a Starliner mission recap, you’ll have to wait a little longer, because the mission has officially been delayed.

TechCrunch Space: You rock(et) my world, moms

Apple devoted a full event to iPad last Tuesday, roughly a month out from WWDC. From the invite artwork to the polarizing ad spot, Apple was clear — the event…

Apple iPad Pro M4 vs. iPad Air M2: Reviewing which is right for most

Terri Burns, a former partner at GV, is venturing into a new chapter of her career by launching her own venture firm called Type Capital. 

GV’s youngest partner has launched her own firm

The decision to go monochrome was probably a smart one, considering the candy-colored alternatives that seem to want to dazzle and comfort you.

ChatGPT’s new face is a black hole

Apple and Google announced on Monday that iPhone and Android users will start seeing alerts when it’s possible that an unknown Bluetooth device is being used to track them. The…

Apple and Google agree on standard to alert people when unknown Bluetooth devices may be tracking them

The company is describing the event as “a chance to demo some ChatGPT and GPT-4 updates.”

OpenAI’s ChatGPT announcement: Watch here

A human safety operator will be behind the wheel during this phase of testing, according to the company.

GM’s Cruise ramps up robotaxi testing in Phoenix

OpenAI announced a new flagship generative AI model on Monday that they call GPT-4o — the “o” stands for “omni,” referring to the model’s ability to handle text, speech, and…

OpenAI debuts GPT-4o ‘omni’ model now powering ChatGPT

Featured Article

The women in AI making a difference

As a part of a multi-part series, TechCrunch is highlighting women innovators — from academics to policymakers —in the field of AI.

22 hours ago
The women in AI making a difference

The expansion of Polar Semiconductor’s facility would enable the company to double its U.S. production capacity of sensor and power chips within two years.

White House proposes up to $120M to help fund Polar Semiconductor’s chip facility expansion

In 2021, Google kicked off work on Project Starline, a corporate-focused teleconferencing platform that uses 3D imaging, cameras and a custom-designed screen to let people converse with someone as if…

Google’s 3D video conferencing platform, Project Starline, is coming in 2025 with help from HP

Over the weekend, Instagram announced that it is expanding its creator marketplace to 10 new countries — this marketplace connects brands with creators to foster collaboration. The new regions include…

Instagram expands its creator marketplace to 10 new countries

Four-year-old Mexican BNPL startup Aplazo facilitates fractionated payments to offline and online merchants even when the buyer doesn’t have a credit card.

Aplazo is using buy now, pay later as a stepping stone to financial ubiquity in Mexico

We received countless submissions to speak at this year’s Disrupt 2024. After carefully sifting through all the applications, we’ve narrowed it down to 19 session finalists. Now we need your…

Vote for your Disrupt 2024 Audience Choice favs