Featured Article

The Great Pretender

AI doesn’t know the answer, and it hasn’t learned how to care

Comment

Hands holding a mask of anonymity. Polygonal design of interconnected elements.
Image Credits: llya Lukichev / Getty / Getty Images

There is a good reason not to trust what today’s AI constructs tell you, and it has nothing to do with the fundamental nature of intelligence or humanity, with Wittgensteinian concepts of language representation, or even disinfo in the dataset. All that matters is that these systems do not distinguish between something that is correct and something that looks correct. Once you understand that the AI considers these things more or less interchangeable, everything makes a lot more sense.

Now, I don’t mean to short circuit any of the fascinating and wide-ranging discussions about this happening continually across every form of media and conversation. We have everyone from philosophers and linguists to engineers and hackers to bartenders and firefighters questioning and debating what “intelligence” and “language” truly are, and whether something like ChatGPT possesses them.

This is amazing! And I’ve learned a lot already as some of the smartest people in this space enjoy their moment in the sun, while from the mouths of comparative babes come fresh new perspectives.

But at the same time, it’s a lot to sort through over a beer or coffee when someone asks “what about all this GPT stuff, kind of scary how smart AI is getting, right?” Where do you start — with Aristotle, the mechanical Turk, the perceptron or “Attention is all you need”?

During one of these chats I hit on a simple approach that I’ve found helps people get why these systems can be both really cool and also totally untrustable, while subtracting not at all from their usefulness in some domains and the amazing conversations being had around them. I thought I’d share it in case you find the perspective useful when talking about this with other curious, skeptical people who nevertheless don’t want to hear about vectors or matrices.

There are only three things to understand, which lead to a natural conclusion:

  1. These models are created by having them observe the relationships between words and sentences and so on in an enormous dataset of text, then build their own internal statistical map of how all these millions and millions of words and concepts are associated and correlated. No one has said, this is a noun, this is a verb, this is a recipe, this is a rhetorical device; but these are things that show up naturally in patterns of usage.
  2. These models are not specifically taught how to answer questions, in contrast to the familiar software companies like Google and Apple have been calling AI for the last decade. Those are basically Mad Libs with the blanks leading to APIs: Every question is either accounted for or produces a generic response. With large language models the question is just a series of words like any other.
  3. These models have a fundamental expressive quality of “confidence” in their responses. In a simple example of a cat recognition AI, it would go from 0, meaning completely sure that’s not a cat, to 100, meaning absolutely sure that’s a cat. You can tell it to say “yes, it’s a cat” if it’s at a confidence of 85, or 90, whatever produces your preferred response metric.

So given what we know about how the model works, here’s the crucial question: What is it confident about? It doesn’t know what a cat or a question is, only statistical relationships found between data nodes in a training set. A minor tweak would have the cat detector equally confident the picture showed a cow, or the sky, or a still life painting. The model can’t be confident in its own “knowledge” because it has no way of actually evaluating the content of the data it has been trained on.

The AI is expressing how sure it is that its answer appears correct to the user.

This is true of the cat detector, and it is true of GPT-4 — the difference is a matter of the length and complexity of the output. The AI cannot distinguish between a right and wrong answer — it only can make a prediction of how likely a series of words is to be accepted as correct. That is why it must be considered the world’s most comprehensively informed bullshitter rather than an authority on any subject. It doesn’t even know it’s bullshitting you — it has been trained to produce a response that statistically resembles a correct answer, and it will say anything to improve that resemblance.

The AI doesn’t know the answer to any question, because it doesn’t understand the question. It doesn’t know what questions are. It doesn’t “know” anything! The answer follows the question because, extrapolating from its statistical analysis, that series of words is the most likely to follow the previous series of words. Whether those words refer to real places, people, locations, etc. is not material — only that they are like real ones.

It’s the same reason AI can produce a Monet-like painting that isn’t a Monet — all that matters is it has all the characteristics that cause people to identify a piece of artwork as his. Today’s AI approximates factual responses the way it would approximate “Water Lilies.”

Now, I hasten to add that this isn’t an original or groundbreaking concept — it’s basically another way to explain the stochastic parrot, or the undersea octopus. Those problems were identified very early by very smart people and represent a great reason to read commentary on tech matters widely.

Ethicists fire back at ‘AI Pause’ letter they say ‘ignores the actual harms’

But in the context of today’s chatbot systems, I’ve just found that people intuitively get this approach: The models don’t understand facts or concepts, but relationships between words, and its responses are an “artist’s impression” of an answer. Their goal, when you get down to it, is to fill in the blank convincingly, not correctly. This is the reason why its responses fundamentally cannot be trusted.

Of course sometimes, even a lot of the time, its answer is correct! And that isn’t an accident: For many questions, the answer that looks the most correct is the correct answer. That is what makes these models so powerful — and dangerous. There is so, so much you can extract from a systematic study of millions of words and documents. And unlike recreating “Water Lilies” exactly, there’s a flexibility to language that lets an approximation of a factual response also be factual — but also make a totally or partially invented response appear equally or more so. The only thing the AI cares about is that the answer scans right.

This leaves the door open to discussions around whether this is truly knowledge, what if anything the models “understand,” if they have achieved some form of intelligence, what intelligence even is and so on. Bring on the Wittgenstein!

Furthermore, it also leaves open the possibility of using these tools in situations where truth isn’t really a concern. If you want to generate five variants of an opening paragraph to get around writer’s block, an AI might be indispensable. If you want to make up a story about two endangered animals, or write a sonnet about Pokémon, go for it. As long as it is not crucial that the response reflects reality, a large language model is a willing and able partner — and not coincidentally, that’s where people seem to be having the most fun with it.

Where and when AI gets it wrong is very, very difficult to predict because the models are too large and opaque. Imagine a card catalog the size of a continent, organized and updated over a period of a hundred years by robots, from first principles that they came up with on the fly. You think you can just walk in and understand the system? It gives a right answer to a difficult question and a wrong answer to an easy one. Why? Right now that is one question that neither AI nor its creators can answer.

This may well change in the future, perhaps even the near future. Everything is moving so quickly and unpredictably that nothing is certain. But for the present this is a useful mental model to keep in mind: The AI wants you to believe it and will say anything to improve its chances.

More TechCrunch

Amazon Web Services (AWS), Amazon’s cloud computing business, has confirmed further details of its European “sovereign cloud” which is designed to enable greater data residency across the region. The company…

AWS confirms European ‘sovereign cloud’ to launch in Germany by 2025, plans €7.8B investment over 15 years

Go Digit, an Indian insurance startup, has raised $141 million from investors including Goldman Sachs, ADIA, and Morgan Stanley as part of its IPO.

Indian insurance startup Go Digit raises $141M from anchor investors ahead of IPO

Peakbridge intends to invest in between 16 and 20 companies, investing around $10 million in each company. It has made eight investments so far.

Food VC Peakbridge has new $187M fund to transform future of food, like lab-made cocoa

For over six decades, the nonprofit has been active in the financial services sector.

Accion’s new $152.5M fund will back financial institutions serving small businesses globally

Meta’s newest social network, Threads is starting its own fact-checking program after piggybacking on Instagram and Facebook’s network for a few months. Instagram head Adam Mosseri noted that the company…

Threads finally starts its own fact-checking program

Looking Glass makes trippy-looking mixed-reality screens that make things look 3D without the need of special glasses. Today, it launches a pair of new displays, including a 16-inch mode that…

Looking Glass launches new 3D displays

Replacing Sutskever is Jakub Pachocki, OpenAI’s director of research.

Ilya Sutskever, OpenAI co-founder and longtime chief scientist, departs

Intuitive Machines made history when it became the first private company to land a spacecraft on the moon, so it makes sense to adapt that tech for Mars.

Intuitive Machines wants to help NASA return samples from Mars

As Google revamps itself for the AI era, offering AI overviews within its search results, the company is introducing a new way to filter for just text-based links. With the…

Google adds ‘Web’ search filter for showing old-school text links as AI rolls out

Blue Origin’s New Shepard rocket will take a crew to suborbital space for the first time in nearly two years later this month, the company announced on Tuesday.  The NS-25…

Blue Origin to resume crewed New Shepard launches on May 19

This will enable developers to use the on-device model to power their own AI features.

Google is building its Gemini Nano AI model into Chrome on the desktop

It ran 110 minutes, but Google managed to reference AI a whopping 121 times during Google I/O 2024 (by its own count). CEO Sundar Pichai referenced the figure to wrap…

Google mentioned ‘AI’ 120+ times during its I/O keynote

Firebase Genkit is an open source framework that enables developers to quickly build AI into new and existing applications.

Google launches Firebase Genkit, a new open source framework for building AI-powered apps

In the coming months, Google says it will open up the Gemini Nano model to more developers.

Patreon and Grammarly are already experimenting with Gemini Nano, says Google

As part of the update, Reddit also launched a dedicated AMA tab within the web post composer.

Reddit introduces new tools for ‘Ask Me Anything,’ its Q&A feature

Here are quick hits of the biggest news from the keynote as they are announced.

Google I/O 2024: Here’s everything Google just announced

LearnLM is already powering features across Google products, including in YouTube, Google’s Gemini apps, Google Search and Google Classroom.

LearnLM is Google’s new family of AI models for education

The official launch comes almost a year after YouTube began experimenting with AI-generated quizzes on its mobile app. 

Google is bringing AI-generated quizzes to academic videos on YouTube

Around 550 employees across autonomous vehicle company Motional have been laid off, according to information taken from WARN notice filings and sources at the company.  Earlier this week, TechCrunch reported…

Motional cut about 550 employees, around 40%, in recent restructuring, sources say

The keynote kicks off at 10 a.m. PT on Tuesday and will offer glimpses into the latest versions of Android, Wear OS and Android TV.

Google I/O 2024: Watch all of the AI, Android reveals

Google Play has a new discovery feature for apps, new ways to acquire users, updates to Play Points, and other enhancements to developer-facing tools.

Google Play preps a new full-screen app discovery feature and adds more developer tools

Soon, Android users will be able to drag and drop AI-generated images directly into their Gmail, Google Messages and other apps.

Gemini on Android becomes more capable and works with Gmail, Messages, YouTube and more

Veo can capture different visual and cinematic styles, including shots of landscapes and timelapses, and make edits and adjustments to already-generated footage.

Google Veo, a serious swing at AI-generated video, debuts at Google I/O 2024

In addition to the body of the emails themselves, the feature will also be able to analyze attachments, like PDFs.

Gemini comes to Gmail to summarize, draft emails, and more

The summaries are created based on Gemini’s analysis of insights from Google Maps’ community of more than 300 million contributors.

Google is bringing Gemini capabilities to Google Maps Platform

Google says that over 100,000 developers already tried the service.

Project IDX, Google’s next-gen IDE, is now in open beta

The system effectively listens for “conversation patterns commonly associated with scams” in-real time. 

Google will use Gemini to detect scams during calls

The standard Gemma models were only available in 2 billion and 7 billion parameter versions, making this quite a step up.

Google announces Gemma 2, a 27B-parameter version of its open model, launching in June

This is a great example of a company using generative AI to open its software to more users.

Google TalkBack will use Gemini to describe images for blind people