Startups

Frequent conflict is a new requirement for startup leaders

Comment

Image of two people standing in collage landscape, communicating over a divide.
Image Credits: We Are (opens in a new window) / Getty Images

Tech has a homogeneity problem. Karla Monterroso — a longtime leadership coach, racial equity advocate and the founder of Brava Leaders — jumped on Equity last week to talk about how that issue was complicated by a bull cycle that saw power in visionary pitches — something now tested by a bear market in which talent is constantly turning over and founders have to make critical decisions with second- and third-order effects.


It’s the last day of the TechCrunch+ Cyber Monday sale! Head here for details, and don’t miss out!


Monterroso argued that a diverse workforce needs more than well-intentioned leaders to function properly. The skillset of a founder in 2022 comes with emotional intelligence on how to handle conflict, a mature understanding of power and the ability to offer context around decisions in a way that empowers their staff.

To me, the takeaway from this episode is just how big the startup founder’s job is today, regardless of stage or scale.

My entire conversation with Monterroso lives now wherever you find podcasts, so take a listen if you haven’t yet. Below, we extracted a few key takeaways from the interview, from tech’s allergy to conflict to the consequences of widespread layoffs.

What do you commonly see needing to change within organizations seeking to create a more diverse workforce beyond hiring? How do you begin to fine-tune your culture so your diverse workforce is taken care of?

You have to create context. What was the context in which the decision was made? Where were the impacts that were considered? What are the trade-offs that we believe are necessary? What were the beliefs behind this? And then you roll that context out. People understanding that context are actually much better able to execute any kind of plan; they also can help you understand the impacts you did not foresee.

I’ve been talking to a lot of leaders about how part of having power right now means balancing trade-offs between impact, financial sustainability and culture. Multicultural institutions actually demand much more of their leaders in understanding those trade-offs being impacted by the things that they have. And I think handling trade-offs and conflict are fundamental skills for multicultural institution-building.

Talking about trade-offs and how we make hard decisions and how we execute on them. Talking about conflict and what we learn from the fissures that are there when people don’t agree on a decision. And the way that anti-Blackness impacts all of our decision-making.

People have made trade-offs off of Black lives and the lives of people of color for a very long time. And so it seems natural in a lot of ways. And that comfort means people are making comfortable choices instead of strategic choices. And I think that all of those things, along with a clarity of beliefs and a true understanding of power, are going to be fundamental skills for running multicultural institutions in a way that was not required, really, of leaders and homogeneous institutions.

I want to get your thoughts on all the executive turnover that is happening and how that plays into the diversification of workforces.

We are at the beginning of creating what multicultural institutions look like and how they will operate. I do think a lot of the turnovers that we’re seeing, whether it is the layoffs or the new management, means that people are coming in to create homogeneity in their companies yet again.

So, they do a layoff, and they take all the complexity out. They slice off the parts of the organization that created friction. And that friction is essentially what makes multicultural institutions more effective because they’re asking different kinds of questions. But a lot of the leaders that are coming in do not have the range to manage a multicultural organization or company. And because they don’t have the range for it, they just cut it out. Then that creates homogeneity because that is what makes a band of leaders comfortable right now. And we’re going to need leadership that is actually much more comfortable with complexity.

Speaking of layoffs, let’s talk about Elon Musk and his move to fire 50% of Twitter staff. Is there any silver lining in this moment in his leadership style? In a prior episode, a guest mentioned that Musk may inspire other founders to act more decisively.

I do think he’s showing in a very public way how cruel turnovers look. When what you’re trying to do is create a homogeneous workforce again, I think most of that happens behind closed doors, and people kind of pretend to be civil in public. And the folks who experience the violence of re-homogenization and resegregation in their workforce are often left on an island to observe that cruelty. But we’d like to know what it looks like.

Off mic

Monterroso’s commentary underscored the pressure that startup leaders face today. While I don’t entirely agree with the idea that layoffs always target the more diverse people within an organization, I do think it is one of the unspoken consequences of such widespread workforce reductions. I also think the differing opinions about Elon Musk’s takeover of Twitter are interesting: Some say it’s following the classic corporate takeover playbook, while others, like Monterroso, say the way it’s being done is unprecedented.

In a world where diverse workforces are now becoming more and more of a reality (and priority), there is a new set of rules to consider. And while words like “transparency” and “collaboration” sound great, actually making those principles of an organization requires comfort with conflict.

Tech’s homogeneity problem

More TechCrunch

William A. Anders, the astronaut behind perhaps the single most iconic photo of our planet, has died at the age of 90. On Friday morning, Anders was piloting a small…

William Anders, astronaut who took the famous ‘Earthrise’ photo, dies at 90

You’re running out of time to join the Startup Battlefield 200, our curated showcase of top startups from around the world and across multiple industries. This elite cohort — 200…

Startup Battlefield 200 applications close tomorrow

New York’s state legislature has passed a bill that would prohibit social media companies from showing so-called “addictive feeds” to children under 18, unless they obtain parental consent. The Stop…

New York moves to limit kids’ access to ‘addictive feeds’

Dogs are the most popular pet in the U.S.: 65.1 million households have one, according to the American Pet Products Association. But while cats are not far off, with 46.5…

Cat-sitting startup Meowtel clawed its way to profitability despite trouble raising from dog-focused VCs

Anterior, a company that uses AI to expedite health insurance approval for medical procedures, has raised a $20 million Series A round at a $95 million post-money valuation led by…

Anterior grabs $20M from NEA to expedite health insurance approvals with AI

Welcome back to TechCrunch’s Week in Review — TechCrunch’s newsletter recapping the week’s biggest news. Want it in your inbox every Saturday? Sign up here. There’s more bad news for…

How India’s most valuable startup ended up being worth nothing

If death and taxes are inevitable, why are companies so prepared for taxes, but not for death? “I lost both of my parents in college, and it didn’t initially spark…

Bereave wants employers to suck a little less at navigating death

Google and Microsoft have made their developer conferences a showcase of their generative AI chops, and now all eyes are on next week’s Worldwide Developers Conference, which is expected to…

Apple needs to focus on making AI useful, not flashy

AI systems and large language models need to be trained on massive amounts of data to be accurate but they shouldn’t train on data that they don’t have the rights…

Deal Dive: Human Native AI is building the marketplace for AI training licensing deals

Before Wazer came along, “water jet cutting” and “affordable” didn’t belong in the same sentence. That changed in 2016, when the company launched the world’s first desktop water jet cutter,…

Wazer Pro is making desktop water jetting more affordable

Former Autonomy chief executive Mike Lynch issued a statement Thursday following his acquittal of criminal charges, ending a 13-year legal battle with Hewlett-Packard that became one of Silicon Valley’s biggest…

Autonomy’s Mike Lynch acquitted after US fraud trial brought by HP

Featured Article

What Snowflake isn’t saying about its customer data breaches

As another Snowflake customer confirms a data breach, the cloud data company says its position “remains unchanged.”

2 days ago
What Snowflake isn’t saying about its customer data breaches

Investor demand has been so strong for Rippling’s shares that it is letting former employees particpate in its tender offer. With one exception.

Rippling bans former employees who work at competitors like Deel and Workday from its tender offer stock sale

It turns out the space industry has a lot of ideas on how to improve NASA’s $11 billion, 15-year plan to collect and return samples from Mars. Seven of these…

NASA puts $10M down on Mars sample return proposals from Blue Origin, SpaceX and others

Featured Article

In 2024, many Y Combinator startups only want tiny seed rounds — but there’s a catch

When Bowery Capital general partner Loren Straub started talking to a startup from the latest Y Combinator accelerator batch a few months ago, she thought it was strange that the company didn’t have a lead investor for the round it was raising. Even stranger, the founders didn’t seem to be…

2 days ago
In 2024, many Y Combinator startups only want tiny seed rounds — but there’s a catch

The keynote will be focused on Apple’s software offerings and the developers that power them, including the latest versions of iOS, iPadOS, macOS, tvOS, visionOS and watchOS.

Watch Apple kick off WWDC 2024 right here

Welcome to Startups Weekly — Haje’s weekly recap of everything you can’t miss from the world of startups. Anna will be covering for him this week. Sign up here to…

Startups Weekly: Ups, downs, and silver linings

HSBC and BlackRock estimate that the Indian edtech giant Byju’s, once valued at $22 billion, is now worth nothing.

BlackRock has slashed the value of stake in Byju’s, once worth $22 billion, to zero

Apple is set to board the runaway locomotive that is generative AI at next week’s World Wide Developer Conference. Reports thus far have pointed to a partnership with OpenAI that…

Apple’s generative AI offering might not work with the standard iPhone 15

LinkedIn has confirmed it will no longer allow advertisers to target users based on data gleaned from their participation in LinkedIn Groups. The move comes more than three months after…

LinkedIn to limit targeted ads in EU after complaint over sensitive data use

Founders: Need plans this weekend? What better way to spend your time than applying to this year’s Startup Battlefield 200 at TechCrunch Disrupt. With Monday’s deadline looming, this is a…

Startup Battlefield 200 applications due Monday

The company is in the process of building a gigawatt-scale factory in Kentucky to produce its nickel-hydrogen batteries.

Novel battery manufacturer EnerVenue is raising $515M, per filing

Meta is quietly rolling out a new “Communities” feature on Messenger, the company confirmed to TechCrunch. The feature is designed to help organizations, schools and other private groups communicate in…

Meta quietly rolls out Communities on Messenger

Featured Article

Siri and Google Assistant look to generative AI for a new lease on life

Voice assistants in general are having an existential moment, and generative AI is poised to be the logical successor.

3 days ago
Siri and Google Assistant look to generative AI for a new lease on life

Education software provider PowerSchool is being taken private by investment firm Bain Capital in a $5.6 billion deal.

Bain to take K-12 education software provider PowerSchool private in $5.6B deal

Shopify has acquired Threads.com, the Sequoia-backed Slack alternative, Threads said on its website. The companies didn’t disclose the terms of the deal but said that the Threads.com team will join…

Shopify acquires Threads (no, not that one)

Featured Article

Bangladeshi police agents accused of selling citizens’ personal information on Telegram

Two senior police officials in Bangladesh are accused of collecting and selling citizens’ personal information to criminals on Telegram.

3 days ago
Bangladeshi police agents accused of selling citizens’ personal information on Telegram

Carta, a once-high-flying Silicon Valley startup that loudly backed away from one of its businesses earlier this year, is working on a secondary sale that would value the company at…

Carta’s valuation to be cut by $6.5 billion in upcoming secondary sale

Boeing’s Starliner spacecraft has successfully delivered two astronauts to the International Space Station, a key milestone in the aerospace giant’s quest to certify the capsule for regular crewed missions.  Starliner…

Boeing’s Starliner overcomes leaks and engine trouble to dock with ‘the big city in the sky’

Rivian needs to sell its new revamped vehicles at a profit in order to sustain itself long enough to get to the cheaper mass market R2 SUV on the road.

Rivian’s path to survival is now remarkably clear