Posted January 24, 2020
SEO Manager
Boston, MA, USA
Full Time
The SEO Manager will join the team responsible for maintaining and optimizing Boston Globe Media’s digital product portfolio, including BostonGlobe.com...
The SEO Manager will join the team responsible for maintaining and optimizing Boston Globe Media’s digital product portfolio, including BostonGlobe.com and Boston.com. The role will work closely with a tightly-knit, cross-disciplinary group of product managers, designers, developers, analysts, as well as key circulation, advertising, and editorial staff.
Responsibilities:
- Develop a SEO strategy for the digital properties including bostonglobe.com and boston.com
- Own the SEO roadmap and define the tactics to achieve the SEO strategy
- Define and grow SEO Key Performance Indicators (KPIs)
- Continually audit the sites, monitor activity and site health, analyze performance, identify areas of opportunity and recommend ways to drive traffic and improve KPIs
- Work across multiple SEO functions including keyword, rank-tracking, content optimization, link-building, taxonomy, and technical improvements
- Work closely with the product development, social, and editorial team to execute the SEO roadmap
- Report on results through dashboards and regular updates
- Partner with the social and editorial teams to review results and iteratively test new SEO tactics
- Keep up-to-date with trends and drive best practices with the team
Qualifications:
- Bachelor's Degree in Economics, Finance, Business, Statistics, Engineering, or Math
- 3-5 years SEO experience with a demonstrable track record of results
- Experience with SEO technical SEO tools such as Screaming Frog, Majestic, Ahrefs, Moz, SEMrush, Lighthouse, and Google Search Console
- Deep understanding and experience implementing best practices
- Excellent project management skills
- Technically proficient (some knowledge of HTML and design tools such as InVision)
- Deep understanding of how to analyze data using analytics tools such as Excel, Chartbeat, and Omniture
- Excellent verbal and written communication skills and comfortable presenting results to senior stakeholders
- Passion for news, digital media, and how people consume content online
This listing expired on Feb 23. Applications are no longer accepted.
Below are some other jobs we think you might be interested in.
-
Senior IT Project Manager
- Pennsylvania Turnpike Commission
- Middletown, PA, United States
- Hybrid
May 09 -
IT Service Management Specialist
- Pennsylvania Turnpike Commission
- Middletown, PA, United States
- Hybrid
May 01 -
IT Vendor & Contracts Manager
- Washington State Department of Natural Resources
- Olympia, WA, USA
- Hybrid
May 03 -
Assistant Director, Infrastructure and Business Development
- Metropolitan Transportation Commission
- San Francisco, CA, USA
- Hybrid
Apr 29 -
Information Technology Director
- City of Tigard
- Tigard, OR, USA
May 08 -
Assistant Director, Service Delivery
- Metropolitan Transportation Commission
- San Francisco, CA, USA
- Hybrid
Apr 29 -
Chief Information Officer (CIO)
- National Institute on Aging
- Bethesda, MD, USA
May 09 -
Senior Cyber Security Analyst
- Valley Water
- San Jose, CA, USA
May 13 -
AdaptiveWork Systems Engineer
- Pinkerton
- Seattle, WA, USA
May 03 -
Unified Technology Solutions Architect
- Pennsylvania Turnpike Commission
- Middletown, PA, United States
- Hybrid
May 16 -
DevOps Engineer III
- Security Risk Advisors
- Philadelphia, PA, USA
- Remote
May 01 -
Mobile/Web Developer (.Net)
- Air Line Pilots Association
- Atlanta, GA, USA
May 17 -
Executive Vice President Information Technology and Chief Information Officer (EVP & CIO)
- Bonneville Power Administration
- Portland, OR, USA
- Hybrid
Apr 27 -
Senior Network Administrator
- Irvine Ranch Water District
- Irvine, CA, USA
Apr 29 -
Director of Health Informatics
- Pace University
- New York, NY, USA
May 01