Developer Marketing Manager

SUMMARY

We’re looking for an experienced developer marketing manager to help take our community growth to the next level.

ABOUT THIS ROLE 

Developers are at the heart of what we do at Rasa - both for our open source and commercial products. Our developer community has seen rapid, organic growth so far and we’re building out a marketing and growth team in San Francisco to help us take our company to the next level.

With our goal of becoming the standard infrastructure layer for conversational AI, this role is instrumental in helping us get to that level of awareness amongst developers worldwide. A key part is to deeply understand why which segment of developers loves our tools and how to bring more of them into our community in an authentic way. 

Based on early marketing experiments, we believe that technical content, SEO and partnerships are important. In this role, you will run further experiments and implement programs for the most effective ones.

ABOUT YOU 

• You have 3+ years of relevant experience in marketing, product marketing, and growth; ideally you have experience with developer tools / APIs, content marketing or SEO

• You can tell a compelling story about how our technology can make an impact to developers and technology leaders globally (technical foundation a plus)

• You’re able to understand technical and developer oriented products and clearly communicate benefits to developers and technology leaders as the target audience 

• You are curious and you like to learn new things

Please keep in mind that we are describing the background we imagine would best fit the role. Even if you don’t meet all the requirements, yet you are confident that you are up for the task, we absolutely want to get to know you!

THINGS YOU WILL DO 

We’ve been growing organically so far and now is the right time for us to build a marketing and growth team. As we learn together how to best reach a larger relevant developer community, this role might change but you can definitely expect the following responsibilities: 

• Analyse, segment and deeply understand our developer community
• Work with our developer relations team to create tailored material to those segments and market that material on relevant channels (this is an example of an experiment we ran to make more developers in healthcare aware of Rasa)
• Measure the success of our marketing efforts with clearly defined goals 
• Highlight success stories in the community

ABOUT US

At Rasa, we're building the standard infrastructure for conversational AI. With over half a million downloads since launch, our open source tools are loved by developers worldwide, and Rasa runs in production everywhere from startups to Fortune 500s. Our friendly community is growing fast, with developers from all over the world learning from each other and working together to make text- and voice-based AI assistants better.

Rasa's machine learning-based dialogue tools allow developers to automate contextual conversations. What are contextual conversations? Real back-and-forth dialogue that is handled seamlessly. Taking AI assistants beyond fixed question / answer pairs creates exciting new use cases for people and business. The tip of the iceberg includes automation of sales & marketing, internal processes, and advanced customer service that integrates into existing backend systems. With Rasa, companies control their own destiny, investing in AI that they own and ship instead of relying on third parties.

Rasa has raised $14 million in total funding from Accel, Basis Set Ventures and open source founders such as Ross Mason (MuleSoft), Mitchell Hashimoto (Hashicorp) and Florian Leibert (Mesosphere). The company is headquartered in San Francisco, CA, with R&D offices in Berlin, Germany and was founded in 2016.

Rasa is an equal opportunity employer. We are still a small team and are committed to growing in an inclusive manner. We want to augment our team with talented, compassionate people irrespective of race, color, religion, national origin, sex, physical or mental disability, or age.