Sr Ad Ops Manager
Target is an iconic brand, a Fortune 50 company and one of America’s leading retailers. Fueling the continued success of one of the world’s most beloved...
Target is an iconic brand, a Fortune 50 company and one of America’s leading retailers.
Fueling the continued success of one of the world’s most beloved and recognized brands is a distinctly capable, creative and innovative Marketing organization. Target Marketing is well known for inspiring and surprising guests, and we pride ourselves on connecting them to the products and experiences they expect and deserve from Target. We study our guests to discover new needs and insights, and then craft every interaction to build brand love. We are market experts who insist on a clear and cohesive understanding of our business objectives, guest segments and behaviors, strategies and tactics, overcoming obstacles and measuring success. Our commitment to partnering both internally and with external agencies gives us a wide range of capabilities, from award-winning creative work to exciting and unique promotional marketing. Leveraging our collective assets and fostering a healthy, supportive and open team culture, we deliver a holistically gratifying experience that guests can only get at Target.
As a Senior Ad Operations Manager, you will leverage your position as a subject matter expert in digital ad operations to meet the needs of Brand Category Marketing and Target Media Network digital businesses.
This position is responsible for maintaining and improving the health of our digital operations to establish and drive forward Target’s accountability in the digital ecosystem. They will be a decision maker and lead stakeholders in key business enhancements in relation to ad operations and third party verification and compliance. This vital role will lead Target’s agencies and technology partners in programmatic and reservation ad operation processes and capabilities, ensuring effective use of agency resources, workflow automation development and overall flawless campaign execution and compliance. The ideal candidate for this role will have vast experience in ad operations and third party verification best practices and guidelines.
This person must have a data-driven approach and an eye toward technological advancements that will make Target first-to-market in the digital media space. This person will focus on efficiencies through automation in order to ensure goals are consistently achieved. An ability to collaborate across teams and motivate and inspire change is a must.
About you:
- Bachelor degree required (4 years)
- 7+ years’ experience in digital ad operations and/or digital compliance
- Complete understanding and familiarity of tools in digital ecosystem (DSPs, DMPs, Ad servers, etc.)
- Experience with a wide variety of creative/ad serving vendors (e.g. DCM, Sizmek, Celtra, etc.)
- Moderate understanding of HTML & Javascript
- Experience with multiple third party verification partners such as Moat, IAS, Double Verify, White Ops
- Experience with various third party tag specs including brand studies, DMPs, etc.
- Experience with troubleshooting discrepancies, creative tag setup issues, delivery issues and other issues from a technical support perspective
- Highly self-motivated and well-organized with strong verbal and written communication skills
- Strong sense of urgency and demonstrates initiative
- High degree of professionalism and high sensitivity for confidentiality
- Proven ability to collaborate across teams within an organization
- Ability to solve problems creatively and effectively
Job ID: MAR0001DM
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