Web Director
As Web Director, you will direct the overall growth and strategic direction of DataRobot’s online presence. This includes developing and managing a...
As Web Director, you will direct the overall growth and strategic direction of DataRobot’s online presence. This includes developing and managing a comprehensive online strategy, information/content architecture and internal/external promotion. You will also support programmatic advertising initiatives by integrating these initiatives with web and other digital services to provide an end-to-end digital experience driving the buyer journey. Your success will measured by increased pipeline, conversion rates, web traffic and stickiness.
Key Responsibilities
- Develop an online strategy that supports the company's overall goals and oversee all aspects of its implementation.
- Identify opportunities for growth and execute strategies that take advantage of these opportunities.
- Work with graphic designers to incorporate new features and functionality into website.
- Develop, expand, and manage current site designs and lead appropriate redesigns when needed.
- Alert colleagues to emerging technologies or applications and the opportunities to integrate them into our operations and activities.
- Develop and manage the organization’s entire online budget, including website development and maintenance, outreach and promotion, personnel and operations.
Skills
- 5+ years online experience, including managing strategy development, content acquisition, and website development.
- Strong knowledge of clickstream analytics and website production technologies, including popular content management platforms (WordPress, GA, Segment, Hotjar, Heap, Demandbase, Kissmetrics, etc.).
- Experience enabling strong interdepartmental relationships.
- Exceptional communication and organizational skills.
- Ability to manage multiple projects in a fast-paced, deadline-driven environment.
- Proven ability to build consensus and work effectively within a cross-departmental team.
- Understanding of usability in design interface.
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