Head of Marketing
Delighted is a designer-founded company helping organizations improve their products and services using actionable customer feedback. We work with the...
Delighted is a designer-founded company helping organizations improve their products and services using actionable customer feedback. We work with the world’s most coveted brands, who recognize the value of delivering first-class experiences to their customers. Slack, Uber, Lyft, Hotel Tonight, Blue Bottle, TED, Postmates, Design within Reach, and countless more rely on Delighted to consistently delight their customers.
As Head of Marketing you will:
- Establish and grow the Delighted marketing team from the ground up
- Develop and execute the product marketing strategy for all products and features including: positioning, messaging, launches, pricing, competitive analysis, and customer insights
- Develop and execute an extensive, multi-channel content strategy designed to drive awareness of Delighted, promote the value of customer feedback, and educate existing customers through blog posts, PR, syndicated writing, social media, interactive media, videos, thought leadership opportunities, case studies, etc.
- Identify, develop, and scale new marketing channels (free and paid) to drive new trials and subscriptions
- Monitor and optimize core funnel metrics including: visitors, trial conversion, paid conversion, customer acquisition cost, LTV, etc.
Requirements
- Minimum of 5 years of experience
- Experience marketing a B2B SaaS product
- Proven record of growing a customer base, profitably
- Passionate about delivering great customer experiences
- Experience working closely with creative teams
- Excellent writing and storytelling skills
- Analytical process that favors clearly defined intentions, goals, and outcomes
- Fanatical attention to detail
- Ability to thrive in a collaborative and feedback-rich environment
Benefits
- People are the most important part of Delighted, and we take care of our own.
- Work remotely or from our beautiful downtown Palo Alto office
- Top-tier health insurance with maximized benefits and coverage
- Unlimited equipment budget
- Relocation assistance
- Flexible schedule
- Generous maternity and paternity leave
- Unlimited vacation and paid time off
About the team
We are a small design-driven team, focused on impeccable user experience. Simplicity, quality, and care inform our decisions and processes. We believe in a collaborative, feedback-rich design process, and feel that great experiences can only come from teams who care deeply. This is the company we’ve always wanted to exist.
How to apply
If you’re interested, please send a link to your resume or LinkedIn profile along with writing samples.
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