Media & Entertainment

What to expect from Google’s October 4 Pixel and hardware event

Comment

Image Credits:

Google’s big October event is tomorrow, and rumors suggest we’ll see a ton of new hardware unveiled, including new Pixel smartphones running stock Android (replacing the Nexus lineup of devices). The event will also tell us more about Google Home, the Amazon Echo competitor that Google previewed at I/O earlier this year, including likely when you can get your hands on one.

Here’s a breakdown of what we can expect, including some of the more out-there possibilities that haven’t already been leaked to the extreme.

Google Pixel and Pixel XL

pixel-cw-2
Google’s Pixel and Pixel XL smartphones are two of the worst-kept secrets in tech right now, and will be more Google-owned than any Nexus devices before them (though HTC is said to be the supplier behind the scenes). The Pixel and Pixel XL will have similar specs, but the display on the standard version is 5-inches, while the larger XL will have a 5.5-inch screen.

As you might expect, these will have the latest and best in terms of specs, including a new Snapdragon 821 processor from Qualcomm, 4GB of RAM to power the OS and apps, and a full 1080p HD screen on the Pixel, plus a 2,560 x 1,440 or 2K display on the XL. Both will have 12-megapixel cameras and fingerprint scanners for access security.

It sounds like buyers hoping for a Nexus-style bargain like in the early days of the program are out of luck – reports beg the beginning price at $649 for these babies. Rumors suggest financing programs, similar to Apple’s own instalment purchase plans for its iPhone, might help ease the burden for buyers.

I’d be willing to accept premium pricing on these as long as they can deliver industry leading performance in all respects: Nexus never really set the bar for other Android makers so much as struck the best value point, so it’d be great to see Google really stretch its legs in terms of showing what Android can do at the top of the market.

Google Home

google-home

Almost overnight, Alexa became the gold standard in terms of voice assistants in the home, and so Google was bound to try to recapture some momentum there, especially given its early adoption of the “Ok, Google” voice command interface. Home is that product, a speaker with a vaguely air freshener-esque aesthetic, but with Google Assistant on board to field queries and take commands.

The $129 anticipated price tag for Home would put it in line with Amazon’s offerings, shy of the Echo but above the Dot, but the Bluetooth-enabled device has some additional advantages, since it ties into your Google account, and since it’s a Cast-ready device that can stream content from your iOS and Android apps out of the box.

Home got a preview at I/O earlier this year, but we’ll hopefully find out when it ships tomorrow, and maybe get some more details on how it ties with Assistant on your phone and in Allo, too.

Chromecast Ultra

chromecast-ultra

Google’s minimalist approach to the TV streaming category continues with this rumored evolution of the Chromecast, which is said to support 4K video streaming and potentially also HDR. It’s reported price will be $69, putting it still well under competitors like the latest Apple TV.

This minor update to the Chromecast is a further continuation of Google’s light-handed approach to streaming; basically, they’re enabling basic tech improvements, while leaving the content/navigation/interface to the smartphone devices users are already more comfortable with to begin with. Adding 4K is a way to address some market demand inexpensively and early, which is smart on Google’s part.

Daydream VR

Daydream UI

Google has already revealed that its new VR platform, Daydream VR, is built right into Android 7 (Nougat), for devices that have the specs to support it. But a key ingredient for Daydream will be hardware headsets and controllers for the VR experience.

The word on the street is that Google will unveil a first-party Daydream VR headset and controller, to set the stage for third-party options to follow. Or it might just unveil the first tangible partner products for this platform. Either way, we’ll hopefully get an update on Daydream and how we can start using it – this could be the next big moment for consumer VR, if it gets included in enough devices next year and OEMs do what they can to support it.

Google WiFi

Google already has OnHub routers, but it’ll introduce a new router device at the event tomorrow that’s designed more to be the anchor of an extensible network for whole-home coverage, reports suggest. This $129 device will be able to pair up with others to form a flexible, simple to use and configure extended network, similar to devices like the Eero.

onhub

OnHub’s whole purpose was to provide a dead simple router experience for end users, with some additional perks thrown in for users based on Google’s overarching product offerings. Making a new, low-cost modular option that complements the existing lineup sounds like a good idea, but the price point and nature of this rumored makes it seem like it could actually be rolled into Google Home and offer the same convenience plus speaker and assistant features. Still, it seems more likely it would live alongside that device as a separate offering, at least for now.

Android reinvented

Lots of signs, including tweets by Android and Chrome SVP Hiroshi Lockheimer, suggest we’ll see a major rethinking of Android at this event. This will probably be more than just a point update (we just got Android 7.0, after all) and will instead be a reconfiguration of the product to do more than just power smartphones.

Android already powers a lot of devices beyond smartphones, but Google will be looking to make that more apparent, and direct it along those lines in a more concentrated and effective fashion. Also, we could see the debut of the so-called Andromeda Android hybrid OS, which incorporates some features of Chrome OS and could make Android more suitable for desktop working environments.

We’ll be live from Google’s event tomorrow, so you can follow along as all the news arrives right here on TechCrunch. This could well be the biggest day ever for Google hardware thus far, so it should be well worth it to tune in.

More TechCrunch

The prospects for troubled banking-as-a-service startup Synapse have gone from bad to worse this week after a United States Trustee filed an emergency motion on Wednesday.  The trustee is asking…

A US Trustee wants troubled fintech Synapse to be liquidated via Chapter 7 bankruptcy, cites ‘gross mismanagement’

U.K.-based Seraphim Space is spinning up its 13th accelerator program, with nine participating companies working on a range of tech from propulsion to in-space manufacturing and space situational awareness. The…

Seraphim’s latest space accelerator welcomes nine companies

OpenAI has reached a deal with Reddit to use the social news site’s data for training AI models. In a blog post on OpenAI’s press relations site, the company said…

OpenAI inks deal to train AI on Reddit data

X users will now be able to discover posts from new Communities that are trending directly from an Explore tab within the section.

X pushes more users to Communities

For Mark Zuckerberg’s 40th birthday, his wife got him a photoshoot. Zuckerberg gives the camera a sly smile as he sits amid a carefully crafted re-creation of his childhood bedroom.…

Mark Zuckerberg’s makeover: Midlife crisis or carefully crafted rebrand?

Strava announced a slew of features, including AI to weed out leaderboard cheats, a new ‘family’ subscription plan, dark mode and more.

Strava taps AI to weed out leaderboard cheats, unveils ‘family’ plan, dark mode and more

We all fall down sometimes. Astronauts are no exception. You need to be in peak physical condition for space travel, but bulky space suits and lower gravity levels can be…

Astronauts fall over. Robotic limbs can help them back up.

Microsoft will launch its custom Cobalt 100 chips to customers as a public preview at its Build conference next week, TechCrunch has learned. In an analyst briefing ahead of Build,…

Microsoft’s custom Cobalt chips will come to Azure next week

What a wild week for transportation news! It was a smorgasbord of news that seemed to touch every sector and theme in transportation.

Tesla keeps cutting jobs and the feds probe Waymo

Sony Music Group has sent letters to more than 700 tech companies and music streaming services to warn them not to use its music to train AI without explicit permission.…

Sony Music warns tech companies over ‘unauthorized’ use of its content to train AI

Winston Chi, Butter’s founder and CEO, told TechCrunch that “most parties, including our investors and us, are making money” from the exit.

GrubMarket buys Butter to give its food distribution tech an AI boost

The investor lawsuit is related to Bolt securing a $30 million personal loan to Ryan Breslow, which was later defaulted on.

Bolt founder Ryan Breslow wants to settle an investor lawsuit by returning $37 million worth of shares

Meta, the parent company of Facebook, launched an enterprise version of the prominent social network in 2015. It always seemed like a stretch for a company built on a consumer…

With the end of Workplace, it’s fair to wonder if Meta was ever serious about the enterprise

X, formerly Twitter, turned TweetDeck into X Pro and pushed it behind a paywall. But there is a new column-based social media tool in town, and it’s from Instagram Threads.…

Meta Threads is testing pinned columns on the web, similar to the old TweetDeck

As part of 2024’s Accessibility Awareness Day, Google is showing off some updates to Android that should be useful to folks with mobility or vision impairments. Project Gameface allows gamers…

Google expands hands-free and eyes-free interfaces on Android

A hacker listed the data allegedly breached from Samco on a known cybercrime forum.

Hacker claims theft of India’s Samco account data

A top European privacy watchdog is investigating following the recent breaches of Dell customers’ personal information, TechCrunch has learned.  Ireland’s Data Protection Commission (DPC) deputy commissioner Graham Doyle confirmed to…

Ireland privacy watchdog confirms Dell data breach investigation

Ampere and Qualcomm aren’t the most obvious of partners. Both, after all, offer Arm-based chips for running data center servers (though Qualcomm’s largest market remains mobile). But as the two…

Ampere teams up with Qualcomm to launch an Arm-based AI server

At Google’s I/O developer conference, the company made its case to developers — and to some extent, consumers — why its bets on AI are ahead of rivals. At the…

Google I/O was an AI evolution, not a revolution

TechCrunch Disrupt has always been the ultimate convergence point for all things startup and tech. In the bustling world of innovation, it serves as the “big top” tent, where entrepreneurs,…

Meet the Magnificent Six: A tour of the stages at Disrupt 2024

There’s apparently a lot of demand for an on-demand handyperson. Khosla Ventures and Pear VC have just tripled down on their investment in Honey Homes, which offers up a dedicated…

Khosla Ventures, Pear VC triple down on Honey Homes, a smart way to hire a handyman

TikTok is testing the ability for users to upload 60-minute videos, the company confirmed to TechCrunch on Thursday. The feature is available to a limited group of users in select…

TikTok tests 60-minute video uploads as it continues to take on YouTube

Flock Safety is a multibillion-dollar startup that’s got eyes everywhere. As of Wednesday, with the company’s new Solar Condor cameras, those eyes are solar-powered and use wireless 5G networks to…

Flock Safety’s solar-powered cameras could make surveillance more widespread

Since he was very young, Bar Mor knew that he would inevitably do something with real estate. His family was involved in all types of real estate projects, from ground-up…

Agora raises $34M Series B to keep building the Carta for real estate

Poshmark, the social commerce site that lets people buy and sell new and used items to each other, launched a paid marketing tool on Thursday, giving sellers the ability to…

Poshmark’s ‘Promoted Closet’ tool lets sellers boost all their listings at once

Google is launching a Gemini add-on for educational institutes through Google Workspace.

Google adds Gemini to its Education suite

More money for the generative AI boom: Y Combinator-backed developer infrastructure startup Recall.ai announced Thursday it has raised a $10 million Series A funding round, bringing its total raised to over…

YC-backed Recall.ai gets $10M Series A to help companies use virtual meeting data

Engineers Adam Keating and Jeremy Andrews were tired of using spreadsheets and screenshots to collab with teammates — so they launched a startup, CoLab, to build a better way. The…

CoLab’s collaborative tools for engineers line up $21M in new funding

Reddit announced on Wednesday that it is reintroducing its awards system after shutting down the program last year. The company said that most of the mechanisms related to awards will…

Reddit reintroduces its awards system

Sigma Computing, a startup building a range of data analytics and business intelligence tools, has raised $200 million in a fresh VC round.

Sigma is building a suite of collaborative data analytics tools