Hardware

Fitbit’s new Charge brings much-welcomed features without breaking much ground

Comment

Fitbit’s run has been an impressive one. Hard to believe, really, that the company only started life nine or so years back. In under a decade, it’s become a household name, synonymous with an entire space, even as nearly every hardware manufacturer large and small has issued a competing offering.

Since 2013, the human wrist has served as the company’s primary domain. That year Fitbit offered up the Flex, a simple wearable designed to keep track of activity and sleep. A year later, it launched the Charge, a more sophisticated take on the space that introduced more advanced connected features like mobile notifications.

The Charge has since become the company’s best-selling device, offering compelling features in a form factor and price point well below your standard smartwatch. Two years after the release of the first Charge, the company is finally offering a proper sequel. Of course, plenty has gone down in the wearable space in those intervening years, with a number of competitors offering up products with features lacking in Fitbit’s flagship offering.

As such, the Charge 2 feels like some combination of catching up and pulling ahead. offering just enough additions to once again make it one of the better offerings in the mid-range wearable vertical, while not going heavy enough on the features to encroach upon the company’s borderline smartwatch, the Blaze.

By design

FitBit Charge 2

The Charge 2 is a fairly inconspicuous thing. Most of the company’s products are, really. It’s a skinny band designed to be small enough to mostly be forgotten, so users can set it and forget it, leaving it on all day and taking it to bed. The big difference here from a design perspective is a marked increase in display. Of course, the screen tech is pretty basic here.

It’s black and white, and while it does have touch functionality, most of your interactions will be happening through the single physical button on the left side. Really, the display primarily serves as a means by which to toggle through different activity settings, along with offering up activity metrics and notifications as they pop up.

The other key differentiator from a design standpoint is the addition of removable bands — one of the aforementioned bits of catching up with the competition. It’s a much-welcomed feature, nonetheless. It lends a considerable amount of versatility to a device designed to be worn all day and all night. You don’t wear the same clothes to the gym as you do to work (in theory, at least), so why wear the same band.

FitBit Charge 2

Accordingly, the bands will come in a variety of options, including the standard fitness version ($30) and a more premium leather version ($70). The bands are removed by squeezing together two metal prongs located on the underside of the band.

The Charge 2 isn’t a bad-looking thing. It’s more streamlined than its predecessor, but doesn’t deviate too much from the original Charge’s design language, or, for that matter, the rest of Fitbit’s line. The sensors below the display add some thickness to the band, but the band isn’t nearly as bulky as other offerings, and it’s small enough to wear to bed without being distracting.

An exercise in tracking

OLYMPUS DIGITAL CAMERA

Multi-sport tracking marks another bit of catch-up for the Charge 2 — though the company already has offered the feature on other lines like the Surge. The feature does a pretty solid job automatically recognizing certain exercises.

I found, for example, that it was able to distinguish whether I was walking or using the elliptical and adjusted its tracking accordingly. The app also offers some good insight on the activities when you drill down, including duration, calories burned and the average number of heart beats per minute.

FitBit Charge 2

The other interesting addition from an activities perspective is Guided Breathing, Fitbit’s attempt to join the burgeoning world of meditation wearables. The feature offers two- or five-minute sessions, asking the user to focus on the display and breathe along accordingly. The feature determines breathing rate based on heart-beat detection, but mostly the feature is about taking some time out, being mindful and focusing.

I can really use it as IFA approaches this week.

The flip side of that feature is the addition of Reminders to Move. It’s a feature that’s already offered up on a number of competitors’ devices and, well, it’s pretty much what it sounds like, a friendly haptic buzz designed to get you to move your duff at least once an hour during the day.

You’ll also get a tally of how good a job you did staying mobile between the hours of 9 and 5. If you’ve got a desk job, the results can be pretty depressing.

Sense and sensibility

FitBit Charge 2

The Charge 2 carries over heart-rate monitoring from the once premium Charge HR. That monitoring is now continuous, meaning that you’ll be able to check in on it any point. It also helps add to the picture of your heart health through the day and night, including how your resting rate stacks up against different activities, offering a more complete picture of overall health when coupled with the new estimated VO2 Max metric.

There’s no GPS built into the device itself, instead the band utilizes what’s built into your smartphone for mapping, pace and distance. That means you won’t be able to do any of that if you leave the phone behind, but it also ultimately means longer battery life, a smaller build and lower price point. As it stands, the battery should get you through several days on a charge, no problem — a must for a device designed to be worn all day and to bed, for that matter.

Making the band

FitBit Charge 2

A good fitness band is a delicate balance between minimalism and the latest features. Too few and you get lost in the noise. Too many and you might as well be selling a smartwatch. Fitbit’s done a pretty solid job walking that line here. Not all of the additions are particularly novel, but they’re practically all welcome.

The screen is admittedly fairly minimalist. It’s got a few new faces, but it’s mainly designed for keeping a tally of steps and swapping between different features. Again, much more than that and you’re probably just better off biting the bullet and buying a smartwatch.

At $150, the price is right, as well; $50 less gets you the more basic Flex 2, but all told, the Charge is a pretty comprehensive offering when coupled with the Fitbit app. It’s a sufficiently straightforward presentation that offers a quick and straightforward way for people to push themselves a little harder.

More TechCrunch

Avendus, the top investment bank for venture deals in India, confirmed on Wednesday it is looking to raise up to $350 million for its new private equity fund.  The new…

Avendus, India’s top venture advisor, confirms it’s looking to raise a $350 million fund

China has closed a third state-backed investment fund to bolster its semiconductor industry and reduce reliance on other nations, both for using and for manufacturing wafers — prioritizing what is…

China’s $47B semiconductor fund puts chip sovereignty front and center

Apple’s annual list of what it considers the best and most innovative software available on its platform is turning its attention to the little guy.

Apple’s Design Awards nominees highlight indies and startups, largely ignore AI (except for Arc)

The spyware maker’s founder, Bryan Fleming, said pcTattletale is “out of business and completely done,” following a data breach.

Spyware maker pcTattletale says it’s ‘out of business’ and shuts down after data breach

AI models are always surprising us, not just in what they can do, but what they can’t, and why. An interesting new behavior is both superficial and revealing about these…

AI models have favorite numbers, because they think they’re people

On Friday, Pal Kovacs was listening to the long-awaited new album from rock and metal giants Bring Me The Horizon when he noticed a strange sound at the end of…

Rock band’s hidden hacking-themed website gets hacked

Jan Leike, a leading AI researcher who earlier this month resigned from OpenAI before publicly criticizing the company’s approach to AI safety, has joined OpenAI rival Anthropic to lead a…

Anthropic hires former OpenAI safety lead to head up new team

Welcome to TechCrunch Fintech! This week, we’re looking at the long-term implications of Synapse’s bankruptcy on the fintech sector, Majority’s impressive ARR milestone, and more!  To get a roundup of…

The demise of BaaS fintech Synapse could derail the funding prospects for other startups in the space

YouTube’s free Playables don’t directly challenge the app store model or break Apple’s rules. However, they do compete with the App Store’s free games.

YouTube’s free games catalog ‘Playables’ rolls out to all users

Featured Article

A comprehensive list of 2024 tech layoffs

The tech layoff wave is still going strong in 2024. Following significant workforce reductions in 2022 and 2023, this year has already seen 60,000 job cuts across 254 companies, according to independent layoffs tracker Layoffs.fyi. Companies like Tesla, Amazon, Google, TikTok, Snap and Microsoft have conducted sizable layoffs in the first months of 2024. Smaller-sized…

10 hours ago
A comprehensive list of 2024 tech layoffs

OpenAI has formed a new committee to oversee “critical” safety and security decisions related to the company’s projects and operations. But, in a move that’s sure to raise the ire…

OpenAI’s new safety committee is made up of all insiders

Time is running out for tech enthusiasts and entrepreneurs to secure their early-bird tickets for TechCrunch Disrupt 2024! With only four days left until the May 31 deadline, now is…

Early bird gets the savings — 4 days left for Disrupt sale

AI may not be up to the task of replacing Google Search just yet, but it can be useful in more specific contexts — including handling the drudgery that comes…

Skej’s AI meeting scheduling assistant works like adding an EA to your email

Faircado has built a browser extension that suggests pre-owned alternatives for ecommerce listings.

Faircado raises $3M to nudge people to buy pre-owned goods

Tumblr, the blogging site acquired twice, is launching its “Communities” feature in open beta, the Tumblr Labs division has announced. The feature offers a dedicated space for users to connect…

Tumblr launches its semi-private Communities in open beta

Remittances from workers in the U.S. to their families and friends in Latin America amounted to $155 billion in 2023. With such a huge opportunity, banks, money transfer companies, retailers,…

Félix Pago raises $15.5 million to help Latino workers send money home via WhatsApp

Google said today it’s adding new AI-powered features such as a writing assistant and a wallpaper creator and providing easy access to Gemini chatbot to its Chromebook Plus line of…

Google adds AI-powered features to Chromebook

The dynamic duo behind the Grammy Award–winning music group the Chainsmokers, Alex Pall and Drew Taggart, are set to bring their entrepreneurial expertise to TechCrunch Disrupt 2024. Known for their…

The Chainsmokers light up Disrupt 2024

The deal will give LumApps a big nest egg to make acquisitions and scale its business.

LumApps, the French ‘intranet super app,’ sells majority stake to Bridgepoint in a $650M deal

Featured Article

More neobanks are becoming mobile networks — and Nubank wants a piece of the action

Nubank is taking its first tentative steps into the mobile network realm, as the NYSE-traded Brazilian neobank rolls out an eSIM (embedded SIM) service for travelers. The service will give customers access to 10GB of free roaming internet in more than 40 countries without having to switch out their own existing physical SIM card or…

18 hours ago
More neobanks are becoming mobile networks — and Nubank wants a piece of the action

Infra.Market, an Indian startup that helps construction and real estate firms procure materials, has raised $50M from MARS Unicorn Fund.

MARS doubles down on India’s Infra.Market with new $50M investment

Small operations can lose customers by not offering financing, something the Berlin-based startup wants to change.

Cloover wants to speed solar adoption by helping installers finance new sales

India’s Adani Group is in discussions to venture into digital payments and e-commerce, according to a report.

Adani looks to battle Reliance, Walmart in India’s e-commerce, payments race, report says

Ledger, a French startup mostly known for its secure crypto hardware wallets, has started shipping new wallets nearly 18 months after announcing the latest Ledger Stax devices. The updated wallet…

Ledger starts shipping its high-end hardware crypto wallet

A data protection taskforce that’s spent over a year considering how the European Union’s data protection rulebook applies to OpenAI’s viral chatbot, ChatGPT, reported preliminary conclusions Friday. The top-line takeaway…

EU’s ChatGPT taskforce offers first look at detangling the AI chatbot’s privacy compliance

Here’s a shoutout to LatAm early-stage startup founders! We want YOU to apply for the Startup Battlefield 200 at TechCrunch Disrupt 2024. But you’d better hurry — time is running…

LatAm startups: Apply to Startup Battlefield 200

The countdown to early-bird savings for TechCrunch Disrupt, taking place October 28–30 in San Francisco, continues. You have just five days left to save up to $800 on the price…

5 days left to get your early-bird Disrupt passes

Venture investment into Spanish startups also held up quite well, with €2.2 billion raised across some 850 funding rounds.

Spanish startups reached €100 billion in aggregate value last year

Featured Article

Onyx Motorbikes was in trouble — and then its 37-year-old owner died

James Khatiblou, the owner and CEO of Onyx Motorbikes, was watching his e-bike startup fall apart.  Onyx was being evicted from its warehouse in El Segundo, near Los Angeles. The company’s unpaid bills were stacking up. Its chief operating officer had abruptly resigned. A shipment of around 100 CTY2 dirt bikes from Chinese supplier Suzhou…

1 day ago
Onyx Motorbikes was in trouble — and then its 37-year-old owner died

Featured Article

Iyo thinks its GenAI earbuds can succeed where Humane and Rabbit stumbled

Iyo represents a third form factor in the push to deliver standalone generative AI devices: Bluetooth earbuds.

1 day ago
Iyo thinks its GenAI earbuds can succeed where Humane and Rabbit stumbled