Digital Marketing Manager- Fast Growing Tech Firm - Full time

The Company

Mobiliti is a fast-growing auto-tech company that provides an app-based subscription service connecting drivers seeking flexibility with dealers who understand their unique needs. Drivers can quickly access a vast selection of cars with no up-front investment, no time limits, endless swapping, and insurance included until the moment is right for a longer-term commitment. It’s an evolution of car ownership that’s simple, seamless, and worry-free—with the dealer there to help every step of the way. As part of our team, you will be working closely with a growing group of innovative, dedicated, creative people in a casual, upbeat, productive and fast-paced work environment, working together to change the way people think about automotive ownership.

Job Description

Mobiliti, LLC is seeking an experienced Digital Marketing Manager in Austin (TX) or Detroit (MI) to join our team. This full-time position will assist and manage various digital marketing projects for its Marketing Department.This position is also responsible for ensuring that an assigned territory of Auto Dealers are aware of, enrolled in, and optimizing Mobiliti’s services including the mobile app. The Digital Marketing Manager, is a key member of Mobiliti’s Digital Success Team, providing digital product and services coaching and customer support to an assigned territory of Auto Dealers via phone, targeted marketing, regional meetings and in-person dealer visits. An ideal candidate would have CMS (Wordpress) experience and as well as strong SEO, PPC, and analytics background. This candidate should be multi-task oriented, a creative-thinker and problem-solver. This is an exciting role that is integral in evolving marketing capabilities at Mobiliti and will be a part of shaping the future of both our prospect and customer-facing digital experiences. 

Responsibilities

• Push the boundaries of the digital experience and learn from the thought leaders by benchmarking best-in-class digital/web experiences (shop-buy-own-use).

• Lead development of global digital cycle plan that establishes the digital blueprint for next 3+ years (global + regional features, functions, services)

• Support IT effort to define desired digital tech stack/architecture and efforts to accelerate delivery operating model

• Support continued launches in new markets and ongoing delivery / operation of the digital platforms

• Manage all Global web tools including and key partners from a digital platform perspective

Basic Qualifications

• 10+ years of experience leading development of digital marketing programs

• 10+ years of managing digital marketing direct and indirect reports 

• In-depth experience with Google Analytics and other analytics tools

• Expertise in SEO and SEM with a solid knowledge of current and emerging trends and technologies

• E-commerce or B2B marketing experience strongly preferred

• Expertise in managing advertising and digital marketing activity

• Team management experience preferred

• Proven experience in effectively selecting and managing external vendors

• Outstanding oral and written communication skills

Preferred Qualifications

• Strong consumer understanding skills, ability to translate customer insights into successful digital solutions

• Must possess a high degree of creativity to find new, compelling ways to reach and communicate to consumers across the digital ecosystem

• Demonstrated track record of delivering digital transformation; Proven ability to leverage data to drive strategic direction and optimization

• Strong technical acumen and ability to use technology to deliver digital features, functions, capabilities

• Must have a can-do attitude and willingness to work in a very fluid/dynamic environment

Position Type 

This is a full-time position. 

Salary depends upon experience.

Mobiliti, LLC is an equal opportunity employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

To learn more about Mobiliti and our services please visit our website at https://www.mobiliti.com/